Lerwen Liu

Dr. Lerwen Liu specializes in business development and education in emerging technologies, circular economy, and sustainability. She focuses on strategy, assessment, and support of emerging technologies, including nanotechnology and Artificial Intelligence, with applications in all sectors. With her 20 years of practice in global business development in strategic partnership and communication, and marketing, Dr. Liu bridges government, industry, and academics in developing sustainable solutions to address the challenges humanity is facing today.

Strategic Communication

Communication for development programs that fail to focus on behavior change as its ultimate goal achieve sub-optimal results. Influencing knowledge and attitudes in ways that make adoption of new behaviors feasible is the new benchmark. In an age of information overload, communication needs to be targeted, strategic, and more focused.