Building Public Support for Government Development Initiatives (Part 1): Case Study from the Republic of Korea

Event: Communications Capacity Building Program for Developing Member Countries’ Communications Offices

Building Public Support for Government Development Initiatives (Part 1): Case Study from the Republic of Korea

27 August 2019

Author / Speaker:

Young Uck Kang, ADB - Email the author | Other materials by the author

Engaging with stakeholders and building consensus for government policy, programs or projects is a critical role for government communicators. This session looks back to the 1980s to examine the Republic of Korea’s communication and media strategy to win support for its transition from a planned to a market economy. Read more about the Republic of Korea's Stabilization Policies in the 1980s.

Geographical Focus:

Korea, Republic of

Type of Content:

Learning Event

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