Digital Transformation Culture

15 June 2017

Gerry McGovern, founder and CEO of Customer Carewords, explained how a digital culture can be internally built at ADB where flexibility, simplicity, empathy, and trust are the norm. He asserted that implementing new technology is often pointless unless the organization culture is transformed as well.

This event is part of ADB's in-house Insight Thursday lecture series.

Program and Learning Materials: 
Date Session / Activity Presentation Material Speaker(s)
15 Jun 2017 Presentation Customer Obsession
New organizational models that are succeeding today adopt a very outward-looking approach, focusing around and managing the experience of...
Gerry McGovern
15 Jun 2017 Presentation Digital Transformation Culture
An organizational culture that is obsessed with its current customers is characterized by empathy, flexibility, simplicity, and trust. Transformation...
Gerry McGovern


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