Promoting What to Whom?

Event: Communicating Technical and Vocational Education and Training

Promoting What to Whom?

07 June 2016
Author / Speaker: 

View Slides

Most technical and vocational education and training (TVET) promotion efforts currently emphasize the course, not the resulting job. Conducting market research is critical to understand who TVET’s audiences are, their interests and concerns, and what they aspire to be.

Geographical Focus: 
Global
Type of Content: 
Learning Event

Disclaimer

The views expressed on this website are those of the authors and do not necessarily reflect the views and policies of the Asian Development Bank (ADB) or its Board of Governors or the governments they represent. ADB does not guarantee the accuracy of the data included in this publication and accepts no responsibility for any consequence of their use. By making any designation of or reference to a particular territory or geographic area, or by using the term “country” in this document, ADB does not intend to make any judgments as to the legal or other status of any territory or area.