Communication Strategies for Various Stakeholders

Event: Communicating Environmental Protection

Communication Strategies for Various Stakeholders

07 September 2016
Author / Speaker: 
Jamaluddin Jompa, Universitas Hasanuddin - Email the author | Other materials by the author

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Key communication strategies employed by the Coral Reef Rehabilitation and Management Project (COREMAP) Phase II in Indonesia entailed promoting, building, and sharing the COREMAP brand; mobilizing public support for effective coral reef management and positioning the issue as a public concern; and using public figures to motivate people for individual action.

Geographical Focus: 
Indonesia
Type of Content: 
Learning Event

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