Modern WSM Roles and Functions: Current Marketing Context, Trends, Food Security, Price Stability and Food Safety

Key roles and functions of wholesale markets (WSMs) and agricultural logistic centers are shared through this presentation, as well as its important role for food security, which is linked to WSM facilities for collection, storage, distribution, efficient supply chains. In addition, it is discussed how modern WSM delivers productivity gains through different means, such as expanded links and market opportunities for farmers and value-adding functions.

Opening Remarks

Through this webinar from the series, Sustainable Food Systems, ADB looks at the role, importance, and future of wholesale markets (WSMs) in meeting consumer demands for access to fresh and nutritious food, as well as meeting the objectives for food security, nutrition, and price stability. Examples on how WSMs have played a pivotal role in communities in various regions are presented, also on how governments and public-private partnerships have supported WSMs' advancement through policies and collaboration.